A good meta description will typically contain two full sentences. On mobile devices, the average page loading time is more than 10 seconds, with an average of nearly 5. Here's what we mean: Consider your list of target keywords and the intent behind each of them. Backlinks are hyperlinks that …

But this is a challenge because social sites can pop up and grow to tens of millions within months. Although it can't compare to the work of an experienced SEO agency, Screaming Frog is a great option. If you do nothing else, installing analytics software is the one SEO tip …

This effect compounds with every mention. Since SEO is not the same for every client, get to know how a particular company will help you with your SEO objectives before hiring one. You should target to leverage advanced animated infographics. Personal brands will allow you to characterize various writers on …

A meta description is the short paragraph of text (snippet of information) under the URL which is used as a preview in the search results. Only links from quality and trusted websites that attract a high amount of traffic can have a serious and good impact on your website's rankings …

Google Penguin, equally recognizable, offered a similar quality update for links, rather than content. Links move rankings, not just for an individual page but for all pages across your domain. This varies from vendor to vendor, so make sure to read the fine print. and Nebo Agency.

How to focus …

The best distinction is the alternate in wording. Unlimited information, Unlimited Communication and Connection! With the help of online marketing and design experts, and a little patience, your website is sure to be bombarded with mobile traffic the world over. If you're trying to build backlinks by pushing sponsored content …

Run multiple PPC ads with broad lists and varied ad copy. But should that be your main focus right now? What SEO practitioners are missing is the fact that a highly-ranking search result that does not engage offers no value. Knowing the theory and doing the necessary work is not …

It's important to remember that your blog should be written for your intended audience, so make sure that the content is somehow relevant and the keywords fit in seamlessly. Before you start investing loads of time and money into content and link building campaigns, focus on the foundational elements. Ideally …

Setting goals enhances the probability that social media marketing investments will succeed. Google wants to help its users find what they're looking for as quickly as possible to provide the best user experience. But, in order to understand what your prospects are searching for, you must first consult your buyer …

If a majority of your content's traffic is coming from Facebook, post more of your content on your Facebook page. Content creation is the most legitimate and authentic way to expedite your SEO efforts as a startup enterprise. When done right, content marketing leverages your website against the competition and …

In other words, Google has to be able to visit the URL and look at the page content to start to understand what that page is about. Understanding this, work to perfect your strategy in a way that is most beneficial for your customers, including more SEO tactics than just …

Delivering search results that meet user intent (informational, shopping, navigational). You should also be looking for niche relevant profile opportunities. Is there a prominent industry community that you can get a link from via a profile? If so, these usually go further than general opportunities that would make sense for …

Initially, your page rankings could be in a state of flux. Like with starting from scratch, if you pay more than what your needed services are actually worth, you'll wind up with a negative (or at least a diminished) ROI. The scale and pacing of your operation is important to …

It's important to quickly address reputation management because as part of the evaluation process Google will analyze what other people say about your website. Placing ads in front of potential customers has traditionally been one of the easiest ways to introduce your product to the world, but things have changed …

Unfortunately, the descriptor of it being "user friendly" isn't entirely accurate. The message arrives from the sender's e-mail address, not yours, making recipi- ents more likely to open it. Internal linking is a really effective SEO technique - it helps search engines identify new pages on your website and indicates what …

Like many SEO meat and potatoes tactics, there's no denying that header tags aren't as critically important for your site rankings as they used to be. If you want to generate traffic through search, it's best to do keyword research before you start writing. This way, you can focus on …

SEO will make sure you blog posts get found and drive traffic.There's a million things to do as a business owner - having a steady, automated stream of highly qualified leads frees up a ton of time and resources for me. The unfortunate answer is - yes, it is a content …

Essentially, you rewrite it. it would make your website rank primarily in the initial pages of SERP, and provide reasonably good ROI. Unsurprisingly, larger companies tend to outspend smaller firms when it comes to SEO. The most effective influencers are individuals who lead conversations and shape opinions.

Quick tips regarding …

The content on your blog or website is the digital salesperson in the organization, and should follow the same brand values and guidelines. They follow the same methodology, staying on top of news about select topics to better spot trends. There's no actual "hacking" happening in growth hacking, unless the …

There are some techniques that you can employ, right now, to really start your SEO campaign off on the right foot. It just that they must be the right kind of votes. Trends adjusts search data to make comparisons between terms easier. Each data point is divided by the total …

The image below identifies the advertisement sections where you can bid for certain keywords and be placed above the organic searches. There are a lot of options to choose from to answer this question; but the most obvious and impactful, which ironically are the most overlooked, are competitor backlinks. Optimizing …

A cognitive message strategy advertisement influences the person's beliefs and/or knowledge structure by suggesting one of a variety of potential product benefits. Here is a fun fact about info-graphics: if they are compelling enough, and highly relevant to a subject, other bloggers in your niche will link back to …

E-A-T, which stands for Expertise, Authoritativeness, and Trustworthiness, is the framework that Google raters use to assess content creators, webpages, and websites as a whole. Google Trends provide clean and reliable results for the popularity of keywords and phrases. A logo should complement the brand name and not overpower it …

You may not be familiar with Schema mark-up, however it's increasingly important and can do wonders for certain site's visibility. Using hidden text or hidden links is a black hat technique that can result in penalties. Make sure that any SEO techniques used by the team of SEO specialists (either …

Ensure that you do not optimize your text by just adding the keyword to your text as much as possible. Instead, try to base the content on the term frequency of the top 10 sites in the SERPs Like SEO, this form of online marketing which aims to improve a …

Ideally, every single paragraph should have its own main idea or main subject which you can address (this is where the summary you've just written comes in really useful!). Understanding how to spot growth opportunities takes a keen eye and a taste for adventure. Recognizing quickly what's working and what's …

We can no longer just game the system by creating low-quality links. The extent of your involvement with regional search engines will depend entirely on your target audience. Many specialized SEO tools can help you determine the popularity and the competitiveness of your possible keywords and can help improve your …

Keep your descriptions under 150 characters to avoid a trail off (...). This shows visitors that you have intentionally put up an informative and helpful description, opposed to the randomly generated one that Google pulls for non-optimised pages. Over time, as search engines have gotten more confident about understanding intent, they've …

For starters, you should think about URL rewriting, avoiding content duplication (canonicalization), error messaging, and linking structures. If not, then you need to create timeless content that will always give value to your readers. If you want to populate on the first page of Google organically and improve your SEO …

If they charge what seems like a lot of money, shift them to your paid advertising category. It's all very well to know what problems you can look for and fix to improve the stability of your rankings. However, as with everything, prevention is better than cure. Once you've identified …

Whilst typing out a query has been the traditional way of accessing a search engine, with mobile devices and the constant increases in hands-free technology, this is no longer necessarily the case. Although title tags and meta descriptions have been known on-page SEO factors for years, they're often neglected in …

They do offer the advantage of accounting for the type of industry and product in the model. Most companies use SEO to increase website traffic, which in turn, increases revenue. In many cases, the higher you are on page one the more traffic you will receive. The farther down your …

This is usually enough to get the link removed. Use Google AdWords' Keyword Planner is a quick and effective way to gauge the competitive landscape and evaluate which keywords a business should consider bidding on. A visual image requires less brain activity than using one's imagination. If you're going to …

Search traffic is among the best quality available on the Web, primarily because a search user has expressed a specific goal through her query, and when this matches a product or brand the web store carries, conversion rates are often extremely high While Google considers deliberate link building unnatural and …

Google needs to know what your content is about in order to place it in the right SERPs for the right search terms. One of the best ways to get links when you're first starting out is to ask people you know to link to your site from their site …

You can't just aim for clicks with your organic SEO efforts - you need to make sure that all your efforts results in conversions (including contact requests, phone calls, store visits) and eCommerce sales. Each time a website links to your website using only your URL address (example: http://www.seocompany …

The way you organize a site architecture, and its navigation is crucial for both SEO and your visitors. Search engines go through a link structure to find and index pages. If your site is structured well, all the pages and subpages will be easily found and indexed by search engine …

Search engines like aged domains, and give them more authority over newer sites. Don't rely on the tips you read from unknown sources. If somebody discovers the secret to rank first on Google for competitive keywords, it's very unlikely that they will share it with strangers. If so, you probably …

The Internet is a complex place that houses billions of websites, documents, apps, you name it, and search engines help link all the information together like a giant spider web - everything's connected! Standard SEO advice is to keep the site architecture as flat as possible, to minimize clicks from the …

Using the latest SEO tools and software, it is our job to find you the optimum balance in your keyword phrase list to be targeted, that delivers the best ROI (Return On Investment) based on how SEO works. The view that the brand represents a good value also creates this …