aying heed upon Keyword Frequency, Keyword Weight, Keyword Proximity, Keyword Prominence, Keyword Placement, etc. is important for optimizing Keywords. Hreflang for example. A high-quality page (naturally written) will, by contrast, typically be
full of words semantically related to the main search term used. Make sure that your web page URLs are SEO friendly, use mod re-write for Linux and Apahche hosting or use IIS redirect for Windows. Ideally make it so that the URLs describe your content.
The hidden agenda behind doorway sites
When writing your content, be realistic about the chances of that content to rank. If you are in a highly competitive market, content works very well as a marketing tool and/or as input for social media. But it will probably not get you that number one spot in Google, and that’s fine. Manage your expectations. Be informative. Above all
else, ensure you have informative content. The most entertaining writing doesn’t make you an authority on much more than entertainment. Recognizing intent will allow you to improve keyword selection decisions and better serve your target audience. One of the most effective places to deploy your keywords
is in the first full text block that Google sees, the full URL of each
and every page on your site.
Things you most likely didn't know about social media
This tactic can sometimes result in a web page that reads like a poorly planned mad lib, making them easy to spot by website visitors. SEO basically works by
predicting and guessing how the Google algorithm works (because no one can be completely sure) and then using that information in order to engineer your website to get the maximum number of hits. It means gaming the system and this in turn can allow you to‘trick’ Google into believing that your site should be number one. In general, though, focus on relevance above all else. It’s tempting to just shoot for the big, authoritative opportunities, but by doing so you run into a few issues. Wouldn’t it be cool if you could find out exactly which keywords your competitors are ranking for AND how much search traffic those keywords are bringing in?
High advertisement ratio can be mitigated by using reporting
Crafting quality titles for product pages, articles, blog posts, lists and all other written content is what gets that content noticed by search engines. It might not make sense at first, but long and ugly titles containing lots of descriptive information are actually the best types of titles around. you just have to convince them that you are the right business to purchase from. One of those is just getting the right information. According to SEO Consultant
, Gaz Hall: "Prominence implies that a word used at the beginning of a link or
piece of text is more important than the rest. The words that follow are
scored lower and lower by the algorithm until (in a very long text section)
their value tends toward zero or is cut off by a programmatic
Useful tips from experts in anchor text
A “backlink” is one of the most used words in the world of search engine optimization (SEO). Search drives an incredible
amount of both online and offline economic activity. If you don’t know where to submit a guest blog post or what forums would be good to participate on, research where your competitors are going to get links and follow suit. Search engines also assess, in great detail, the
technical aspects of your website. For example,
how quickly the site loads plays a major role in your
website ranking. Search engines also take into
account how accessible your server is. Because,
ultimately, Google and other search engines want
to provide the best possible search results. So, the
aim is to guide visitors to sites which work well, and
which can always be accessed and used.