Changing consumer attitudes and convincing them to consider a new purchasing choice can be challenging. Although site search is not a specific SEO tactic, it is an essential website feature that affects the way customers find products. One of the reasons your ranking is surging might be you are getting a lot of visits from specific devices or even region on specific days. Mobile devices incorporate tracking features through a GPS, beacon, or NFC (near field communication) technologies designed to pinpoint a person's geographic location.

Why most people will never be great at gateway sites

Video transcriptions improve indexing and usability, and add supplementary content. In today's competitive market, SEO is more important than ever. Content curation is a common way to collect, restructure, and republish existing content. The collection of material often provides new perspectives for users on content ideas you've already covered. For content curation to be successful, you first look for appropriate sources and then use your own blog to purposefully publish the content. Personal social media channels also help spread content easily. Popular topics often provide a lot of traffic. When someone searches "shop women's watches" in Google, you want your website to show up.

Adopt a monetisation first approach before putting efforts into canonical URLs

The sheer apparent complexity of SEO is enough to turn some people away entirely. It's also important to know what kinds of link-building strategies to avoid, so that you don't waste your valuable time and effort doing something that can make Google sandbox your site (remove it from their search engine). Although somewhat helpful in the sense that better quality keywords usually have a higher cost and are more competitive, it doesn't give you a detailed picture of SEO competitiveness. This arrangement is useful if you want to enjoy the benefits of your provider's Internet network backbone while still being able to manage your box in any way you like.

Meaty meta descriptions may affect your long tail search tactics

With all of these factors coming together, it appears that local SEO is becoming essential, and is most likely going to 'blow up' in 2016. Just as Google has always been focused on providing its users with the best results, now it's time to put your focus on what's most important for your audience. Google doesn't determine a "brand" like you and I do - the algorithm looks at quality signals dictating the authority or "brand" power of a website. According to SEO Consultant, Gaz Hall: "Search engine optimization has significantly changed in recent years much to the amiss of Google's guidelines"

The untapped goldmine of bounce rates

Imagine your content as a scrumptious dish you are trying to cook that will appeal to not only users but also Google. When it comes to designing a new website or redesigning your existing one, SEO should be at the forefront of your mind. Topical search engines are also referred to as specialty search engines. Fundamental search engine optimization never changes. You only have three things to work with: content, links, and measurement.