For example, content that can be found on articlesbase.com and ezinearticles.com could reach well over 500 words, but still fail to add any value to its readers. URLs and links are building blocks of a website, therefore, ensure that they are consistent and are search engine friendly. Pages that have many outbound links are considered to hurt search engine ranking. Community hijacking involves finding online communities that are made up of your target market, or people that can reach your target market so that you can build a relationship with them and get them to promote your content/brand/product(s). This is all down to how a search engine filters duplicate content found on other sites – and the experience Google aims to deliver for it’s users – and it’s competitors.

One important aspect is bread crumbs

Check forums, online communities and Q&A sites to find the questions people in your niche are asking. Providing clear answers with actionable points is a sure-fire way of creating content your target audience will love. A link from a site that has been deemed authoritative on its topic, like the Wall Street Journal, is going to give you better results than a link from a newspaper source that has been around for two months. These high-quality sites are more trust worthy to search engines and will give you more of an increase in the SERPs. It’s true, that a few duplicates on your site won’t hurt you, Google is clever enough to filter them out, but when you reach a large scale, often on ecommerce websites with hundreds, if not thousands of product pages it can become a serious issue. Our talented team have provided professional SEO and SEM services for numerous businesses from a variety of different industries.

Why has page rank been so popular?

Growth hacking is the practice of deploying a search program that is hyper-focused on growth, which involves deploying any tactics needed to reach scalable growth. There’s no actual “hacking” happening in growth hacking, unless the practitioners are donning their black hats off into the sunset. Ideally, the search practitioner should lead or get involved in the user interface and experience of a website. Over the years, Google has continued to improve their link algorithms, including Penguin, and they continued to use manual penalties to crack down on link schemes as well.

Your marketing strategy could use a facelift - consider including link exchanges to adhere to best practise SEO principles

Create a list of your closest competitors. But all too often, when we want to improve our site SEO, we fall prey to “quick-fixes”, just as we do when we’re enticed by fad diets. If you think it’s hard to be on top at the moment, just wait until five years from now! According to SEO Consultant, Gaz Hall: "Remember that you are writing to engage and advice someone, not just to try and sell yourself, your business and your products/services."

The steps needed for putting SEO campaigns into action

Basically a search engine searches the web using automated programs called web crawlers. The crawlers follow links from page to page, they then send a copy of each page back to the search engine, which then builds an index of the words on each page. A permanent redirect from one URL to another indicates the original URL has changed for good. Think of SEO as one small part of a much more cohesive marketing strategy. The most important thing to know about Google Answer Boxes is that they are powered by Google Knowledge Graphs. This is a system that targets assisting users to understand useful facts on people, places, things, and relation to each other.