HTTPS (secure) URLs are typically created after a user has logged into an eCommerce website. SEO offers incredible opportunity and access (it's an inherently free marketing channel) to inbound traffic, but it can be hard to know where to start and what advice to follow. The top three browsers cumulatively hold more than 96% of browser market share. Users searching for your site on Google might not necessarily want to land on your homepage.
Improving Site Structure by uitlising link bait
Don't limit your ideas; brainstorm whatever subjects and phrases could lead the kinds of visitors you want to your site. Type them into a spreadsheet. Your brainstorming will prime the keyword pump. Cognitive maps simulate the
knowledge structures and memories embedded in an individual's mind. Instead of focusing on what you do or what you sell or why you're awesome, instead focus on why your customers should care. So make sure the people who create your content possess subject matter expertise and do the necessary research and fact checking.
Fun with keywords for now
Much of the time, it makes sense for the search engines to deliver results from older sources that have stood the test of time. However, sometimes the response should be from newer sources of information. So don't just think
about clicks alone, you should also think about conversion rates. Duplicate content is an important issue to check for during your SEO audit. What are the foundations of marketing strategies?
Follow a consistent cadence towards Google algorithms
Increased competition is fairly common once competitors see your marketing is working especially if their leads and sales are dropping. Google reverses the usual format with featured snippets. They're featuring the snippet, hence the 'featured snippet' name. Sometimes we just get into the loop and don't really realize what and why we are doing what we're doing. Gaz Hall
, an SEO Expert from the UK, said: "Concrete pictures instill a higher level of recall than abstract images because they allow the image to be stored in the brain with both visual and verbal elements."
Is 301 redirects an essential ingredient for any web site?
The "title tags", or the title of a blog post, is one of the crucial aspects when it comes to getting a better ranking on search engine result pages. The title tags not only tell search engines what your web page is all about, but also leave the first impression on the people who see your post title in the search results. Blog comments are a
great way to promote content, diversify anchor text and build out a natural link profile. Your own mailbox is probably filled with emails from blogs you're subscribed to and stores you've shopped at, and you might even read some of those emails. This strategy works! Can your title tag be improved to be more user-friendly?